Friday, May 10

Tick tock mind games ?

 Today I  heard that when clock manufactures show a picture  of a clock in an advert  they put the clock hands to show 10:10 . This is apparently for two reasons .  Firstly the use of two number tens is a nice round mentaly pleasing , none threatening number that appeals to the masses .  Secondly the hands when set  at 10:10 don't obscure the brand logo on the clock face !
  And guess what ? On buying a new clock today the hands WERE set at 10:10 before I added the battery , so I guess its true . Keep an eye out for it in the future then ....well I found that interesting !

Thursday, May 9

Lucazade energy drinks

Its funny how products are re-branded over a generation to portray different values . The now sports energy drink Lucazade used to be marketed as a drink for old people or those recovering from an illness or most commonly a drink you would give to a people in hospital . It was seen as a medicinal drink and was sold as such . Today its marketed as being drunk by those pushing their bodies to the limit of physical endurance  through sport and exercise .   How times change ....