To spicy for ya ?

Why oh why are people so obsessed with chilli's ? !    When buying food I am actively having to seek out variants that are not a " spicy hot option " .  Whats happened to the normal flavours ?  Even fish fillets are covered in chilli peppers . Once you had to seek out these " hot " options , now you can hardly escape them . This obsession with " spicy " flavour must stop . Maybe the quality of our food has gone down and is being " spiced up " ( sorry ! ) with hot options . Maybe....